Hey hey!

I’ve curated a roundup of the top-performing ads in the newsletter niche this week to help you grow your subscriber base effortlessly.

You can replicate ads from:

• The Hustle

• DTC Daily

• The Neuron

• and more!

Let’s dive into the ads that are winning big this week 👇

The Neuron:

Why this works:

• Relatable Hook: Opens with a confession that mirrors how people feel about using AI tools to work smarter, not harder.

• Target Audience Appeal: Highlights specific tools (PowerPoints, Excel formulas) used by professionals and students alike, making it relatable.

• Social Proof: Mentions “400k readers,” building trust and credibility.

• Visual Appeal: Engaging text overlay on a real person’s face keeps it human and personal, boosting relatability.

How do you implement this principle in your upcoming marketing campaigns? Grab the template below!

The Hustle:

Why this works:

• Chat Format: Mimics a casual workplace conversation, making it informal and engaging.

• Word-of-Mouth Angle: Uses the idea of people recommending it, creating FOMO (fear of missing out).

• Specific Value Proposition: Mentions it’s “just 5 minutes to read,” addressing the pain point of limited time.

• Credibility Through Numbers: Mentions “3M+ innovators,” building trust and establishing authority.

• Clear CTA: Prompts users to “Sign up for The Hustle today, free,” with no barriers.

How do you implement this principle in your upcoming marketing campaigns? Grab the template below!

Bill Mcintosh:

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